About SMB Intelligence

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SMB Intelligence is a mission-driven market intelligence firm working to advance inclusive economic growth through a stronger small business ecosystem.
Using proprietary open-source intelligence (OSINT) methods applied through machine analysis and human analytics, we provide government, nonprofit, investor and corporate clients with industry-leading market intelligence on the small business sector.
Through our Prime Growth Framework, we enable our clients to more effectively deliver growth solutions to small business owners, and determine where those solutions can have the largest economic and social impact. We are the only organization to track the small business sector using growth-based classification, to identify prime growth small businesses and determine their current growth priorities, and to provide built-in socioeconomic insight.
Our clients include North America’s largest economic development agencies, Fortune 500 companies, leading private equity and venture capital firms, high-growth startups and high-impact nonprofits.
The Prime Growth Framework is used to support research by economists at the Federal Reserve Board of Governors, and by MBA candidates at some of the world’s leading business schools including Stanford and Northwestern. The framework has been featured in Harvard’s Data-Smart City Solutions, Bloomberg, Route Fifty, Impact Alpha, and Government Technology.
SMB Intelligence is a member of the national Opportunity Zones Coalition, led by Economic Innovation Group, and the Fund for our Economic Future, and is actively involved in supporting the United Nation’s Global Goals for Sustainable Development.


Guiding Principles




SMB Intelligence was founded in 2018 by Steve Waters, a social entrepreneur and advocate for small businesses in distressed communities.
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